David Aaker
David Aaker is vice chairman at growth consultancy Prophet and the author of Aaker on Branding: The Playbook to Building Strong Brands (Morgan James Publishing, 2025).
David Aaker
Author, MIT Sloan Management Review Middle East
David Aaker is vice chairman at growth consultancy Prophet and the author of Aaker on Branding: The Playbook to Building Strong Brands (Morgan James Publishing, 2025).
Author, MIT Sloan Management Review Middle East