BFSI

It highlights how healthcare, retail, and BFSI sectors are shaping distinct paths in AI investment and outcomes across the region.

The 2024 CX Awards spotlighted exceptional achievements within the BFSI (Banking, Financial Services, and Insurance) sector, recognizing organizations that have set a benchmark in delivering outstanding customer experiences.

The BFSI transformation is creating a symbiotic loop where industry is driving customers and vice versa – one that is creating an infrastructure for modern, mobile-first commerce – driven but not limited to payments.