Consumers in the Middle East have embraced digital channels at an accelerated pace that is 1.7 times higher than that of markets in Europe and North America. 

Business leaders are optimistic as consumer spending is set to grow. The Kingdom of Saudi Arabia is leading this upswing, emerging as a dynamic hub for digital transformation, reshaping the landscape of marketing strategies and customer experience expectations.

Businesses have been quick to leverage technologies like artificial intelligence and CX automation to offer customers more personalized offerings, and scale enterprise operations.

The Customer Centricity Summit & Awards – Middle East will further the discourse on how brands can build deeper relationships with customers, track changing behaviors and put strategies to action.

WHAT’S IN STORE 

• KEEPING UP WITH THE TRENDS: Unmatched learning collides with memorable networking experiences
• SUPERCHARGE YOUR STRATEGIES: Walk away with actionable strategies to implement right away
• BRAINSTORM WITH THE SHARPEST MINDS: Get connected with the people who matter most
• POWER UP YOUR TECHNOLOGY GAME: Access the latest on AI, automation, attribution, personalisation and more

PARTNER

For a bespoke package that serves your marketing objectives, please email us marketing@mitsloanme.com