Gaining the Competitive Edge in Retail with AIoT

This fusion technology provide actionable insights, leading to boosted efficiency and improved customer experiences

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  • [Image source: Chetan Jha/MITSMR Middle East]

    Retailers are constantly pressured to differentiate themselves, prioritizing superior customer service, efficient operations, and a personalized touch. By harnessing the combined power of Artificial Intelligence (AI) and the Internet of Things (IoT) – known as AIoT — retailers can overcome these challenges.  

    This technology fusion brings about intelligent video systems that provide actionable insights, boosting efficiency and improving customer experiences. With high-definition cameras and AI analytics, features like remote inspection and business intelligence become available, fine-tuning the shopping environment to meet consumer demands.

    Its advanced analytics capabilities allow for more accurate insights, enabling intelligent and efficient decision-making, automating repetitive tasks, and enhancing customer service. 

    According to a white paper by Hikvision and Retail Customer Experience, AIoT technology can help retailers stay ahead.

    Remote audit solutions to streamline efficiency

    Powered by AIoT video technology, remote audit solutions streamline how retail operations are managed. These solutions enable remote store inspections using CCTV, standardize procedures, and ensure adherence to company standards across branches. They present a cost-efficient alternative to physical audits, significantly reducing annual costs.

    Upgrading customer experience with business intelligence

    Smart video solutions powered by AIoT offer valuable tools for analyzing in-store traffic patterns and effectively managing queues, thus enhancing the overall shopping experience. These insights also assist in making informed decisions regarding merchandising, staffing, and floor planning.

    Improving parking experience and efficiency

    Smart video solutions can alleviate driver stress and reduce business operating costs by implementing automatic license plate recognition and efficient parking guidance systems. Moreover, these systems improve parking lot turnover rates, resulting in a smoother overall customer experience.

    Keen to know how emerging technologies will impact your industry? MIT SMR Middle East will be hosting the second edition of NextTech Summit.


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